{"product_id":"vivobarefoot-primus-lite-3-5-mens","title":"Vivobarefoot Primus Lite 3.5 Men's","description":"\u003cp\u003e\u003cspan\u003eThe Primus Lite 3.5 is our original training all-rounder, reimagined with a new upper to get us closer to circularity. Made for moving naturally and building natural strength during runs and wide-ranging training disciplines, it’s perfect for experienced barefoot cross-trainers and those new to barefoot performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Primus Lite 3.5 is a versatile performance trainer for running, cross-training, and dynamic day-to-day living that reclaims your natural potential. It’s wide for natural stability, thin for natural feedback, and flexible for natural movement.\u003cbr\u003eWe're on a mission to create a fully circular shoe – a new Vivo made from an old one, which can in turn be made into another. The Primus 3.5 is a big step forward on this journey.\u003cbr\u003eWith an already mechanically recyclable outsole, the challenge is making an upper from 100% polyester, which can be recycled. The new Primus Lite 3.5 upper takes us from 43% to 81% polyester, of which 94% is recycled. Why not 100%? Because some parts of the upper still need extra durability that polyester can't yet provide. We’re working with our partners to figure out this final piece of the puzzle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"product-info-wrapper Outsole\"\u003e\n\u003cdiv class=\"info-content\"\u003e\n\u003cdiv data-content-type=\"row\" data-appearance=\"full-width\" data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" data-element=\"main\" data-pb-style=\"TQ83E82\"\u003e\n\u003cdiv class=\"row-full-width-inner\" data-element=\"inner\"\u003e\n\u003cdiv class=\"pagebuilder-column-group\" data-background-images=\"{}\" data-content-type=\"column-group\" data-appearance=\"default\" data-grid-size=\"12\" data-element=\"main\" data-pb-style=\"YCJU9L3\"\u003e\n\u003cdiv class=\"pagebuilder-column-line\" data-content-type=\"column-line\" data-element=\"main\" data-pb-style=\"AVRWJUS\"\u003e\n\u003cdiv class=\"pagebuilder-column\" data-content-type=\"column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"OMKSPL9\"\u003e\n\u003cfigure class=\"double-size outersole-icon\" data-content-type=\"image\" data-appearance=\"full-width\" data-element=\"main\" data-pb-style=\"DUYGO01\"\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pagebuilder-column content-row\" data-content-type=\"column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"CHAG25A\"\u003e\n\u003ch5 class=\"outersole-heading\" data-content-type=\"heading\" data-appearance=\"default\" data-element=\"main\" data-pb-style=\"WI8L5BN\" aria-level=\"4\"\u003ePRIMUS OUTSOLE\u003c\/h5\u003e\n\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\" data-pb-style=\"T0Q7AIW\"\u003e\n\u003cp\u003eGet as close to the ground as possible.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-info-wrapper Insole\"\u003e\n\u003cdiv class=\"info-content\"\u003e\n\u003cdiv data-content-type=\"row\" data-appearance=\"full-width\" data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" data-element=\"main\" data-pb-style=\"QQK8ALE\"\u003e\n\u003cdiv class=\"row-full-width-inner\" data-element=\"inner\"\u003e\n\u003cdiv class=\"pagebuilder-column-group\" data-background-images=\"{}\" data-content-type=\"column-group\" data-appearance=\"default\" data-grid-size=\"12\" data-element=\"main\" data-pb-style=\"CW96IXO\"\u003e\n\u003cdiv class=\"pagebuilder-column-line\" data-content-type=\"column-line\" data-element=\"main\" data-pb-style=\"M4GW1W2\"\u003e\n\u003cdiv class=\"pagebuilder-column content-row\" data-content-type=\"column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"LTD4I7S\"\u003e\n\u003ch5 data-content-type=\"heading\" data-appearance=\"default\" data-element=\"main\" aria-level=\"4\"\u003eORTHOLITE INSOLE\u003c\/h5\u003e\n\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eThe Ortholite Performance Insole is made of 98% recycled polyurethane foam, which helps reduce waste and the use of virgin plastics.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-info-wrapper Attributes\"\u003e\n\u003cdiv class=\"info-content\"\u003e\n\u003cdiv data-content-type=\"row\" data-appearance=\"full-width\" data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" data-element=\"main\" data-pb-style=\"F5ETHMU\"\u003e\n\u003cdiv class=\"row-full-width-inner\" data-element=\"inner\"\u003e\n\u003cdiv class=\"pagebuilder-column-group\" data-background-images=\"{}\" data-content-type=\"column-group\" data-appearance=\"default\" data-grid-size=\"12\" data-element=\"main\" data-pb-style=\"DHP3PFA\"\u003e\n\u003cdiv class=\"pagebuilder-column-line\" data-content-type=\"column-line\" data-element=\"main\" data-pb-style=\"AT2U86Q\"\u003e\n\u003cdiv class=\"pagebuilder-column content-row\" data-content-type=\"column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"PPTQTR7\"\u003e\n\u003ch5 data-content-type=\"heading\" data-appearance=\"default\" data-element=\"main\" data-pb-style=\"GPC8YMI\" aria-level=\"4\"\u003eBREATHABLE MESH\u003c\/h5\u003e\n\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\" data-pb-style=\"L5K0H1T\"\u003e\n\u003cp\u003eBreathable, lightweight and comfortable.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-info-wrapper Vivo Weight\"\u003e\n\u003cdiv class=\"info-content\"\u003e\n\u003cdiv data-content-type=\"row\" data-appearance=\"full-width\" data-enable-parallax=\"0\" data-parallax-speed=\"0.5\" data-background-images=\"{}\" data-background-type=\"image\" data-video-loop=\"true\" data-video-play-only-visible=\"true\" data-video-lazy-load=\"true\" data-video-fallback-src=\"\" data-element=\"main\" data-pb-style=\"VTUFWLT\"\u003e\n\u003cdiv class=\"row-full-width-inner\" data-element=\"inner\"\u003e\n\u003cdiv class=\"pagebuilder-column-group\" data-background-images=\"{}\" data-content-type=\"column-group\" data-appearance=\"default\" data-grid-size=\"12\" data-element=\"main\" data-pb-style=\"QX4SBAJ\"\u003e\n\u003cdiv class=\"pagebuilder-column-line\" data-content-type=\"column-line\" data-element=\"main\" data-pb-style=\"CYHT6U9\"\u003e\n\u003cdiv class=\"pagebuilder-column content-row\" data-content-type=\"column\" data-appearance=\"full-height\" data-background-images=\"{}\" data-element=\"main\" data-pb-style=\"F3BGLQP\"\u003e\n\u003ch5 data-content-type=\"heading\" data-appearance=\"default\" data-element=\"main\" aria-level=\"4\"\u003eWEIGHT\u003c\/h5\u003e\n\u003cdiv data-content-type=\"text\" data-appearance=\"default\" data-element=\"main\"\u003e\n\u003cp\u003eBased on a single shoe in Men's size: EU 42 | UK 8 | US 9\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Vivobarefoot","offers":[{"title":"Obsidian \/ 40","offer_id":52514636104044,"sku":"309574-0240","price":160.0,"currency_code":"USD","in_stock":false},{"title":"Obsidian \/ 41","offer_id":52514636136812,"sku":"309574-0241","price":160.0,"currency_code":"USD","in_stock":false},{"title":"Obsidian \/ 42","offer_id":52514636169580,"sku":"309574-0242","price":160.0,"currency_code":"USD","in_stock":false},{"title":"Obsidian \/ 43","offer_id":52514636202348,"sku":"309574-0243","price":160.0,"currency_code":"USD","in_stock":false},{"title":"Obsidian \/ 44","offer_id":52514636235116,"sku":"309574-0244","price":160.0,"currency_code":"USD","in_stock":false},{"title":"Obsidian \/ 45","offer_id":52514636267884,"sku":"309574-0245","price":160.0,"currency_code":"USD","in_stock":false},{"title":"Obsidian \/ 46","offer_id":52514636300652,"sku":"309574-0246","price":160.0,"currency_code":"USD","in_stock":false},{"title":"Obsidian \/ 47","offer_id":52514636333420,"sku":"309574-0247","price":160.0,"currency_code":"USD","in_stock":false},{"title":"Obsidian \/ 48","offer_id":52514636366188,"sku":"309574-0248","price":160.0,"currency_code":"USD","in_stock":false},{"title":"Obsidian \/ 49","offer_id":52514636398956,"sku":"309574-0249","price":160.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0578\/9424\/0427\/files\/309574-02_side.jpg?v=1755171609","url":"https:\/\/ascent-testing.myshopify.com\/products\/vivobarefoot-primus-lite-3-5-mens","provider":"Master Store","version":"1.0","type":"link"}